DCC FALL REFERENCE GUIDE
CORE TEAM CONTACTS
Missy Fuller (Director)- Missy.Fuller@Dillards.com- (405)-593-2128
Kelly Cherven (Education)- Kelly.Cherven@Dillards.com- (636)-328-2300
Haley Henry (Social Media)- Haley.Henry@Dillards.com- (469)-999-3116
DillardsCampusCollective@Dillards.com
WEEKLY REQUIREMENTS
1 INSTAGRAM POST OR REEL, 2 INSTAGRAM STORIES, & 1 TIKTOK EACH WEEK. Submitted each Sunday by 11:59pm cst to your Google Drive folder shared with dillardscampuscollective@dillards.com.
All content must be approved prior to posting and will be reviewed within 24 hours. If edits or resubmissions are needed, please make sure they are completed and reshared by Tuesday at 11:59 PM.
All posts must be made on social Mon-Fri. You will not receive credit, hours, or pay for things not posted!
LATE CONTENT REQUIRES EXTENSION REQUEST VIA EMAIL TO DCC TEAM PRIOR TO DEADLINE.
TIMESHEETS must be submitted each Sunday of the current week by 11:59 PM to your Store Manager via email, CCing DillardsCampusCollective@Dillards.com
ALL product must be turned back to store within 5 days of checkout in sellable condition, with all tags attached.
Model release forms turned in with content if applicable for friends and family featured in content.
SEMESTER REQUIREMENTS
ONE BIG EVENT— $6K SALES GOAL WITH A COMMUNITY/CAMPUS TIE-IN REQUIRED & 2 PR ACTIVATIONS.
PRELIMINARY EVENT & ACTIVATION REQUEST FORM DUE AUG 24, FINALIZED REQUEST DUE SEP 5. ACTIVATION #1 COMPLETED BY SEP 28. ACTIVATION #2 COMPLETED BY OCT 26. EVENT COMPLETED BY NOV 16.
RECAP DUE 3 DAYS AFTER PR ACTIVATIONS/EVENT
